Surprise! Breakstone, White & Gluck gave away free Project KidSafe helmets to cyclists who signed up for the Basic Bike Maintenance Class at the Dedham Public Library earlier this month. Quincycles led the small class outside the library while Breakstone, White & Gluck was pleased to donate the bicycle helmets as part of our Project KidSafe campaign. Breakstone, White & Gluck first teamed up with Quincycles three years ago.
Quincycles does a great job of distributing a few helmets here and a few there to cyclists who attend its community classes, most of which are held in Quincy.
About Breakstone, White & Gluck and Our Project KidSafe Campaign
The attorneys of Breakstone, White & Gluck launched our Project KidSafe campaign in 2013 and have now given away more than 30,000 bicycle helmets in Boston, Cambridge, Somerville, Everett and across Massachusetts. We invite you to follow our 2021 donations at www.facebook.com/bwglaw.
Breakstone, White & Gluck was pleased to be mentioned as a long-time supporter of Bikes Not Bombs in the organization’s December newsletter. Each year, Breakstone, White & Gluck donates bicycle helmets to support Bikes Not Bombs as part of our Project KidSafe campaign. This is one of our all-time favorite donations because Bikes Not Bombs gives the helmets we donate to children and teens who graduate from its Earn-A-Bike programs. If you are familiar with these classes, you know students work very hard learning how to build their own bike and are taught valuable cycling skills from experienced riders. It is our pleasure to send the students home with a new helmet to help them ride their new bikes safely.
We are already looking forward to making another donation in 2021!
One of our longest-running partnerships through our Project KidSafe campaign is with the Waltham Police Department. For the 6th year, Breakstone, White & Gluck was pleased to donate 100 bike helmets for officers to distribute to children who need one. Attorney David W. White delivered bike helmets to Captain Jeff Rodley (far right) and Officer Chris Benson (far left) at the Waltham Police Department last week.
We are pleased to make the donation as Massachusetts schools begin to re-open. We know more children and families have been riding bikes since the COVID-19 closures last March. We also know there may be more children riding to school and it is critical that they protect themselves – every time they ride. Wearing a helmet makes good sense and is the law in Massachusetts for children 16 and younger.
Attorney David W. White was pleased to deliver 100 bicycle helmets to Wade Rubinstein of The Bike Connector in Lowell this morning. Breakstone, White & Gluck donated the helmets as part of our 2020 Project KidSafe campaign for bike safety.
This was our first donation to The Bike Connector and it was a real pleasure to meet Wade and learn about his work. The Bike Connector provides bikes to income-disadvantaged youth and immigrants throughout the city of Lowell. This summer, The Bike Connector is working with the city’s high school summer programs to distribute 100 free refurbished bikes. Now, each cyclist will also receive a free Project KidSafe bicycle helmet from Breakstone, White & Gluck.
The bicycles are important donations. In Lowell, there is no school bus service for high school students. Students can ride the Lowell Regional Transit Authority, walk or get a ride. Bicycles open up new opportunities for students to stay connected and on track with school activities.
“These helmets are really going to help keep kids in Lowell safe,” Wade said. “I want to thank Breakstone, White & Gluck for providing us these helmets. They are going to go a long way.”
Attorney David W. White and his wife Denise Murphy recently enjoyed a visit with Boston Police Commissioner William Gross and Superintendent Dennis White, the Commissioner’s chief of staff. The visit was to thank the Boston Police Department for supporting Breakstone, White & Gluck’s Project KidSafe campaign for a third year in 2018, helping us get 160 bicycle helmets to children who needed one in Boston.
We are pleased to partner with the Boston Police Department. In the city of Boston, when families get the opportunity to meet a police officer, they quickly come to respect them and the importance of wearing bicycle helmets. Then, what’s great is we see families – parents and children – committing to protect themselves. And it has a ripple effect on neighbors, friends.
Breakstone, White & Gluck is a Boston personal injury law firm which represents those who have been injured by negligence or wrongdoing in Massachusetts. In 2013, Breakstone, White & Gluck launched our Project KidSafe campaign with a goal of protecting children from head injuries. We have since donated over 20,000 helmets to children across Massachusetts, with help from community partners such as the Boston Police Department.
As National Bike Month ends, we finish a busy May for our Project KidSafe campaign. Six years have passed since we began our campaign and each year, Bike Month and Bay State Bike Week, get better and engage more people in Massachusetts. A few of our donations:
Framingham Earth Day. This event was held on April 28th. But it’s always the unofficial start of Bike Month for us. This was our fifth year participating in Framingham Earth Day and donating bicycle helmets from our Project KidSafe campaign to the kids. Attorney David W. White and Framingham Police Officer Garrett Coffin fit 150 helmets over the first two hours of the event. The rain stayed away so this year, we got to enjoy being out on the Framingham Center Common. Dozens of vendors came out, including several organizations for cyclists. We have to add: this is always a worthwhile event for cyclists. Friends of the Natick Trails, the Natick Cochituate Rail Trail and the Friends of the Bruce Freeman Rail Trail participated, giving cyclists a way to learn about the latest developments before riding.
We want to offer a special thanks to Officer Coffin of the Framingham Police Department. Garrett comes out each year. He is patient, good with people and has to be one of the best bicycle helmet fitters in Massachusetts.
Clinton Community Safety Rodeo. On May 5th, we were pleased to donate bicycle helmets at the Community Safety Rode in Clinton. This is the second year the town of Clinton Park & Recreation Department has organized the event. We are told last year, many children showed up with bikes, but were unable to participate because they didn’t have helmets. In Massachusetts, it’s not just good sense to wear a helmet. It’s required under the law for children (up to age 16). And as we said, it is important and good sense for all cyclists.
One of our favorite events is Boston’s National Bike to Work Festival, when cyclists ride into City Hall Plaza in convoys, bright and early, ready to start a fun morning. Breakstone, White & Gluck is pleased to participate again this Friday morning. Our attorneys will be out at our Project KidSafe tent, greeting cyclists and workers who come out to celebrate and learn about cycling in Boston.
Please come say hello. Our attorneys can inspect your bike helmet and we are offering our Project KidSafe helmets free to cyclists who need one (available on a first-come basis, while supplies last). In addition, cyclists can sign up for free breakfast and other freebies, plus learn more about the new Blue Bikes.
Boston’s Bike to Work Festival Details: Register by Wednesday, May 16th
If you are interested, please read the City of Boston’s e-mail announcement. Cyclists can sign up to ride into the festival on one of the many convoys coming in from all over the area or just ride in on your own. You must register by Wednesday to receive an event t-shirt and take advantage of the free offerings.
WHAT: Boston’s Bike to Work Day Festival
DATE: Friday, May 18
TIME: 7 a.m.- 9 a.m.
WHERE: Boston City Hall Plaza
LEARN MORE: www.boston.gov/bike-to-work-day
Bike Activities in May
Before we continue, we want to mention all the activities being offered to cyclists this week and month. May is National Bike Month, sponsored by the American League of Bicyclists. As part of National Bike Month, National Bike to Work Day will be celebrated in Boston and communities across the U.S. Here in Massachusetts, MassBike is also presenting Bay State Bike Week from May 12th to May 20th. Check out the Bay State Bike Week calendar and the MassCommute Bicycling Challenge 2018.
Expect to see lots of blue as the City of Boston celebrates the rebranding of the public bike share system at Friday’s event. The metro-Boston’s public bike share system is owned by the municipalities of Boston, Brookline, Cambridge and Somerville and operated by Motivate. The green Hubway bikes will be phased out, as Blue Cross and Blue Shield of Massachusetts becomes the new title sponsor.
New Balance was the original title sponsor for the system, which launched back in 2011 with 600 bikes. The system has since tripled in size. Blue Cross and Blue Shield plans further expansion, and the system could reach 3,000 bikes by year’s end.
According to the City of Boston, Blue Cross and Blue Shield will offer free rentals on Friday. Read this announcement to learn more. You can also visit www.bluebikes.com and download the app if you are interested.
About Breakstone, White & Gluck and Project KidSafe: Over 20,000 Bicycle Helmets for Children
Breakstone, White & Gluck is a Boston personal injury and medical malpractice law firm representing plaintiffs. With more than 100 years combined experience, our lawyers fight for justice for those who have been injured by the negligence or wrongdoing of others.
Our law firm is committed to bike safety and preventing head injuries through our Project KidSafe campaign. Wearing a helmet is required by law for cyclists who are 16 and younger in Massachusetts, though it is critical for cyclists of all ages. Please commit to wear a helmet every time you ride.
Over the past six years, Breakstone, White & Gluck has donated over 20,000 bicycle helmets to children, families and other cyclists through our Project KidSafe campaign. We partner with local bike committees, police departments, schools and non-profit organizations to make these donations, including these organizations in Boston:
- City of Boston, Boston Bikes Roll It Forward
- City of Boston, Youth Cycling Program
- Boston Police Department
- Massachusetts Safe Routes to School Partnership
- CommonWheels Bicycle Collective
- Boston Cyclists Union
- Bikes Not Bombs
- Bicyclecentro of East Boston
- Mattapan on Wheels
- Tierney Learning Center of South Boston
- The Home for Little Wanderers
Attorney Marc L. Breakstone helped deliver new bicycle helmets to Arlington fifth graders this week. He asked them to make a promise: to ride safely and always wear their helmets when riding to prevent head injuries.
“Now I’m not here to scare you. I’m here to inspire you, okay? … I want you all to be safe bicyclists,” Breakstone said.
The bicycle helmets were a surprise gift for the 50 students at Pierce Elementary School’s bike safety training. MassBike, Massachusetts Safe Routes to School and the Arlington Police Department participated.
During his talk, Attorney Breakstone spoke to the students about the impact of concussions and his experience as a personal injury lawyer who has represented cyclists who have suffered head injuries.
“A concussion can affect you for your entire life,” he said.
Tom Francis, of MassBike, also urged students to wear their new helmets. “If it’s in your garage or hanging on the wall, your helmet is not doing any good. It has be to on your head.”
Francis covered a number of safety topics, including riding on sidewalks near pedestrians, hand signals and developing a routine.
“Be predictable when you ride your bike,” he said.
Since 2013, Breakstone, White & Gluck’s Project KidSafe campaign has donated more than 20,000 bicycle helmets to children in eastern Massachusetts. We kicked off the 6th year of our safety campaign in Arlington this week. It was our fifth year supporting Pierce Elementary School, where there are no school buses. Students walk, ride bicycles or are driven by their parents.
Through Project KidSafe, we are committed to helping children and families put on bicycle helmets. From our experience as attorneys and cyclists, we know helmets are critical to preventing concussions, traumatic brain injuries and deaths. We want to prevent injuries. For the next few months, we will be working with community partners throughout the Boston area to donate bicycle helmets and educate families about bicycle safety. Each helmet meets safety standards set by the Consumer Product Safety Commission and will be fitted by one of our attorneys or community partners.
About Breakstone, White & Gluck
At Breakstone, White & Gluck, our Boston personal injury lawyers fight for justice for those who have been seriously injured or killed by the negligence and wrongdoing of others. Please visit our website to learn more about our Project KidSafe campaign and our attorneys, Marc L. Breakstone, David W. White, Ronald E. Gluck and Reza Breakstone.
Photos, left to right: Mary Alice Vallarino, parent and event organizer, Attorney Marc L. Breakstone, Tom Francis of Mass Bike, Nicole Edmonds of Massachusetts Safe Routes to School and Macon Lockery, of The Bike Stop in Arlington.
Just-A-Start, a community development corporation serving Cambridge, treated families at the Rindge Tower Apartments to a Community BBQ with all the best fixings of summer last week. From hot dogs, hamburgers and snow cones to bouncy houses, music and conga lines, the gathering drew more than 150 people from the 273-unit apartment building near Alewife Station.
The Cambridge Police Department participated, distributing safety materials and free bicycle helmets from Breakstone, White & Gluck’s Project KidSafe campaign. Officers distributed and fitted over 80 helmets for children.
“Our thanks to the Cambridge Police Department and the attorneys of Breakstone, White & Gluck for providing the bike helmets,” said Nancy Porcaro, Just-A-Start’s community coordinator. “We were touched by the donation and I feel it was one of the most important components to our annual event. The helmets were a big hit with the families and will go a long way toward protecting the children on bikes.”
About Breakstone, White & Gluck and Project KidSafe
Breakstone, White & Gluck, a personal injury and medical malpractice law firm based in Boston, was founded by Marc L. Breakstone, David W. White and Ronald E. Gluck in 1992. In 2017, we celebrated our 25th anniversary serving our clients.
We founded our Project KidSafe campaign in 2013 with a goal of keeping children safe on bikes. Since then, we have donated more than 15,000 bicycle helmets in Boston, Cambridge, Somerville and across Massachusetts. Our goal is to encourage children to wear helmets every time they ride to prevent head injuries from bicycle accidents or falls. Under Massachusetts law, cyclists under 17 years old are required to wear helmets which meet the Consumer Product Safety Commission standard. But we hope children reached by our Project KidSafe campaign will make helmets a life-long habit.
This is the second year Breakstone, White & Gluck and the Cambridge Police Department have partnered together to promote bicycle safety.
Local bicycle committees are the wheels behind our success. As we finish our Project KidSafe campaign, our partners, Marc L. Breakstone, David W. White and Ronald E. Gluck, want to thank all the local bicycle committees who organized community events and helped us donate bicycle helmets to children in 2016. Committee members volunteered their time and fit helmets for children, while also speaking to families about the importance of always wearing a bicycle helmet, every time they ride.
This year, we thank the: Arlington Bicycle Advisory Committee; Bike Milton; Framingham Bicycle and Advisory Committee; Friends of Lexington Bikeways; Westwood Pedestrian and Bicycle Committee; Westborough Bicycle and Pedestrian Advisory Committee and the Watertown Bicycle and Pedestrian Committee. While not bicycle committees, the Kiwanis Club of Somerville, Boston Bikes and the Ashland Farmers Market all deserve mention. Here are some photos from the year or read more about our 2016 Project KidSafe campaign here.
Arlington Bicycle Advisory Committee
Ashland Farmer’s Market
Framingham Earth Day 2016
Friends of Lexington Bikeways
Kiwanis Club of Somerville
Westwood Pedestrian and Bicycle Committee
Westborough Bicycle and Pedestrian Advisory Committee
Watertown Bicycle and Pedestrian Committee